Zagrun began a creative brief to understand the firm’s needs, goals, and demographics. We quickly moved into a re-branding of the business and transferred that new brand into the new website. The website lists all of their services in detail as well as a ton of “reasons-to-believe” that help build trust and convert visitors into clients. Once the website was built, we moved over to a Facebook presence – branding the page and building some attractive posts to get the ball rolling.
Email marketing is a big part of their long-term plan. Zagrun set up a newsletter subscription opt-in section on all of the pages of the website. Finally, are setting up a paid advertising campaign that will help drive additional traffic – that organic cannot fulfill – to the site and help build a strong client base.